As the demand for morally and environmentally superior alternatives to the norm has increased, so has supply. With “green is the new black” as their driving motto, plenty of companies have gone to town, fashion industry included. Don’t expect an inferior product if you let your ethics do your spending, though. It’s possible to get some high-quality, fashionable – even boutique – outfits and accessories from designers who’ve decided they don’t need conventionally-farmed cotton, mass-produced plastic, silk, wool, leather or sweat-shops to make their wares.

“Cutting-edge fashion with a clear conscience.” – THTC product information.

If you want to support environmentally aware, fair trade, vegan-friendly designers (or need to find out why you should) say hello to stylewithsoul.com.au with its bevy of designer skirts, pants, jackets, footwear, accessories and intelligent T-shirts.

Formerly THE place in Perth for conscious consumers, Ethical Threads in Subiaco shut its physical doors this year in favour of the virtual. A physical shop-front can only cater to the locals able to make it in during business hours, whereas an online presence services a greater number of online shoppers and is theoretically less energy-intensive, and therefore greener.

As reward for running a physical shop, these guys know their products, and the companies they source each one from: every item and supplier has its own profile. If can’t find what you need to know, require help or are looking for something not listed on the website, Clarissa is there to help (via the “Contact us” page) and is more than happy to respond to your question or free-form poetry.

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This entry is filed under clothing, Fashion, hipster, Perth.